BSc in Digital Economy

The programme is for those who wish to pursue their study in multi-disciplinary areas (as foundation or major core) which merges across four different disciplines; 1) Business & Management; 2) Entrepreneurship; 3) Digital Technology; and 4) Financial Literacy. Specialisation areas (as major option) will provide a more focused options for students to choose from (i.e. either the Multi-disciplinary areas; Business & Management; Entrepreneurship; Digital Technology and Financial literacy; or Creative Industries; Tourism, Hospitality and Environment; and Halal Industries). Some major option modules will be integrated modules (i.e. Islamic perspectives will be integrated in business and management, entrepreneurship, banking and finance).

The BSc in Digital Economy programme will be conducted as a full time programme of 4 years duration with 2 semesters in a year, or as a part-time programme of up to 10 years (maximum) duration with 1 or 2 semesters in a year. The BSc. Digital Economy programme will adopt a blended learning approach based on a negotiated learning programme structure. This would follow GenNEXT degree programme rules and regulation with Discovery year. During the Discovery year, students will have to choose one of the four options in Discovery Year programmes available overseas or in Brunei to enhance and broaden their horizon.

The Bachelor of Science in Digital Economy involves modules that can be classified as major core, major option, compulsory breadth and discovery year. These classifications are described below:

Major Option

These are non-compulsory major modules that contribute to the requirement to complete a major and count towards the depth requirements for graduation. Different majors have their own sets of requirements and modules listed as major option.

The BSc in Digital Economy programme runs for four (4) years and is divided into 8 semesters with 2 semesters per year, for a full time candidature. As for a part time candidature, students under this programme may opt to take 8 semesters, with 2 semesters per year, on and off, till up to a maximum of ten (10) years. A minimal total of 140 modular credits (MC) are required for the Bachelor of Science (BSc.) in Digital Economy programme. A total minimum of 84 MCs from the major core (68 MCs) and compulsory breadth modules (16 MCs) and the minimum requirement of 24 MCs for major option including 32 MCs of discovery year must be completed.


No. Type Modular Credits (MC)
COMPULSORY BREADTH
1. Communication Skills I: Academic Reading & Writing Skills 4
2. Communication Skills II: Academic Report Writing & Presentation 4
3. Melayu Islam Beraja (MIB) or Introduction to Brunei 4
4. Islamic Civilization and the Modern World 4
Total Compulsory Breadth MC 16
 
MAJOR CORE
  BUSINESS AND MANAGEMENT  
1. Principles of Business and Management 4
2. Marketing Management 4
3. Business Information System 4
4. Human Resource Management 4
5. Business Research Methods 4
6. Electronic Business 4
  Total MC 24
 
  ENTREPRENEURSHIP  
1. Entrepreneurship and New Venture Creation 4
2. Innovation & Entrepreneurship I 2
3. Innovation & Entrepreneurship II 2
4. Innovation & Creativity 2
5. Business Start-Up in Brunei context 2
  Total MC 12
 
  DIGITAL TECHNOLOGY  
1. Graphic Design & Visual Communication 4
2. Trends in New Media: Principles and Practice 4
3. Programming Fundamentals I 4
4. Discovering Computers 4
5. World Wide Web and Applications 4
  Total MC 20
     
  FINANCIAL LITERACY  
1. Introduction to Accounting 4
2. Cost Accounting 4
3. Auditing 4
  Total MC  12
 
Total Major Core 68
 
MAJOR OPTION (Choose SIX Major Options modules for 24MCs
  Business and Management 24
  Entrepreneurship
  Digital Technology
  Financial Literacy
  Creative Industries
  Tourism, Hospitality and Environment
  Halal Industries
 
DISCOVERY YEAR ACTIVITIES 32
 
TOTAL 140
No. Module Names Modular Credits (MC)
MAJOR CORE
  BUSINESS AND MANAGEMENT  
1. Principles of Business and Management 4
2. Marketing Management 4
3. Business Information System 4
4. Human Resource Management 4
5. Business Research Methods 4
6. Electronic Business 4
 
  ENTREPRENEURSHIP  
1. Entrepreneurship and New Venture Creation 4
2. Innovation & Entrepreneurship I 2
3. Innovation & Entrepreneurship II 2
4. Innovation & Creativity 2
5. Business Start-Up in Brunei context 2
 
  DIGITAL TECHNOLOGY  
1. Graphic Design & Visual Communication 4
2. Trends in New Media: Principles and Practice 4
3. Programming Fundamentals I 4
4. Discovering Computers 4
5. World Wide Web and Applications 4
     
  FINANCIAL LITERACY  
1. Introduction to Accounting 4
2. Cost Accounting 4
3. Auditing 4

No. Module Names Modular Credits (MC)
COMPULSORY BREADTH
1. Communication Skills I: Academic Reading & Writing Skills 4
2. Communication Skills II: Academic Report Writing & Presentation 4
3. Melayu Islam Beraja (MIB) or Introduction to Brunei 4
4. Islamic Civilization and the Modern World 4
No. Module Names Modular Credits (MC)
MAJOR OPTIONS (Choose SIX Major Options Modules for 24MCs
  BUSINESS AND MANAGEMENT  
1. Strategic Management 4
2. International Business 4
3. Brand Management 4
4. Consumer Behaviour 4
5. Project Management 4
6. Social Media Management 4
7. Integrated Marketing Communication in Digital World 4
8. Digital Business project 8
 
  ENTREPRENEURSHIP  
1. Islamic Entrepreneurship 4
2. Entrepreneurship in the Digital Domain 4
3. Technology Entrepreneurship 4
4. Innovation Management 4
5. Commercializing Innovation 4
6. Intellectual Properties (IP) and Information Rights 4
7. Managing Operations in the Digital Enterprise 4
8. Entrepreneurship Project 8
 
  DIGITAL TECHNOLOGY  
1. Political Economy of the Media 4
2. Project for Digital Technology 4
3. Data Mining & Analytics 4
4. Digital Business Processes Analysis 4
5. Enterprise Resource Planning (ERP) 4
6. Cyber Law, Security & Risk Management 4
7. Mobile Application Development 4
 
  FINANCIAL LITERACY  
1. Introduction to Islamic Banking & Finance 4
2. Financial Management 4
3. Management Accounting & Control 4
4. Personal Finance 4
5. Financial Reporting 4
6. Digital Financial Services 4
7. Accounting and Finance Project 8
 
  CREATIVE INDUSTRIES  
1. Analysing Visual Communication 4
2. Media Ethics 4
3. Principles and Practice of Photography and Photojournalism 4
4. Introduction to Cultural and Creative Industries 4
5. Advertising, Branding & Corporate Communication 4
6. Multimedia and Creative Practice 4
7. Industrial Design 4
8. Computer Generated Imagery (CGI) 4
9. 3D-Animation 4
10. Creative Arts and Multimedia Project 8
 
  TOURISM, HOSPITALITY AND ENVIRONMENT  
1. Tourism: Concepts and Models 4
2. Ecotourism 4
3. Introduction to Environments and Environmental Issues 4
4. Sustainable Resource Management 4
5. Culture and Heritage Tourism 4
6. Energy, Environment and Society 4
7. Introduction to Renewable Energy 4
8. Research Project 8
 
  HALAL INDUSTRIES  
1. Principles of Islamic Jurisprudence 4
2. Halal Industry Fundamentals 4
3. Halal Technologies 4
4. Halal Products and Services 4
5. Information Systems Design for Halal 4
6. Halal Market and its Prospects 4
7. Customer Relationship Management in Halal Industry 4
8. Halal Industries Project 8
 

Students will be awarded a Bachelor of Science in Digital Economy when they accumulate a minimum of 140 Modular Credits from a combination of foundation modules (as major core), compulsory breadths, specialisation modules (as major options) and discovery year as specified in the Programme structure.

Fee